Middara Board Game
Print design, UI/UX design, 3D Mockup
Middara is a big box RPG board game that has a choose your own adventure story narrative. The game received high funding via Kickstarter and halfway through the campaign the company decided to overhaul the visual look of the game.
Brought on as a freelance designer, I initially redesigned the logo and components to be more streamlined while still maintaining a unique style and feel. From there, the rulebook and adventure book was brought in line with the new branding with much focus on the presence of the game on the table.
Working with the team, I helped with UX planning for the game rules and content by introducing new ideas on how to clearly convey the complicated mechanisms in a concise way.
The final product ended up requiring typesetting and layout of 400+ story pages and 500+ cards with specialty print setup.
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Logo redesign
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UI/UX design
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Print design
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Component design
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Packaging design
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Custom dieline setup
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3D mockup